Olympic and Commonwealth gold medallist, Denise Lewis OBE and TV presenter, Radzi Chinyanganya, have launched a search to find a 'Mascot Maker' to design the official mascot for the Games and win tickets to the Opening Ceremony.
Children aged five to 15 from across the country are being challenged to create their own Birmingham 2022 mascot which reflects the identity, heritage, and culture of the West Midlands and embodies everything the region stands for - youthfulness, diversity, dynamism and creativity.
The entries that best reflect these attributes will inspire the official Birmingham 2022 Commonwealth Games mascot, which will be seen by over one billion people, and will become an iconic symbol for the region in the run up to and during the Games.
The nationwide search to find a ‘Mascot Maker’ follows the staging of the world’s-first ‘Virtual Mascot Summit’, hosted by President of Commonwealth Games England and former Olympic heptathlete Denise Lewis OBE, alongside TV presenter Radzi Chinyanganya.
The summit saw children from across Birmingham and the West Midlands take part in various tasks to help develop what the mascot looks like, as well as what its characteristics, values and movements should be. They were supported by elite athletes as part of the summit, including sprinter and para-athlete Katrina Hart, squash player Sarah-Jane Perry, Team England basketball player Kofi Josephs, rhythmic gymnast Mimi-Isabella Cesar and Commonwealth champion gymnast Dom Cunningham.
The summit marks the start of the Birmingham 2022 Commonwealth Games calling for children across the country to submit their own mascot designs. The best entries from three age categories will win tickets to the Commonwealth Games’ spectacular opening ceremony.
Entries will be judged by a panel that includes Team England athletes Sarah-Jane Perry (squash), Katrina Hart (athletics) and Sarah Davies (weightlifting). The winning design will be brought to life by including the key personality traits and values that come from the Virtual Mascot Summit and will be used to create the Birmingham 2022 Commonwealth Games’ official mascot, which will be revealed later this year.
Designs can be drawings, paintings or collages and can be entered into the competition by visiting birmingham2022.com/mascot. The competition closes on Wednesday 5th August.
Chief Executive of Birmingham 2022 Commonwealth Games, Ian Reid, said:
“Birmingham 2022 will embrace and champion youth, diversity, humanity and pride in the region and the Commonwealth, and we’re thrilled to invite children across the UK to create our mascot.
“The Games will be a true celebration of world-class sport and culture and aims to leave a lasting positive impact. Our mascot will become an international icon for the Games, and this is a great opportunity for children, parents and teachers nationwide to take part to help us welcome the world to the Birmingham 2022 Commonwealth Games.”
The mascot will play a leading role in fulfilling Birmingham 2022’s mission to bring people together, improve health and wellbeing, help the region to grow and succeed, be a catalyst for change, and place the region on the global stage. President of Commonwealth Games England and former Olympic heptathlete, Denise Lewis OBE, added:
“This is a fantastic opportunity for children to create a lasting legacy for Birmingham 2022 which will be recognised around the world. I was born and bred in the West Midlands, and as a parent I’m excited to get behind the search for a mascot and encourage families to take part.
“I’ve seen some fantastic mascots during my athletics career, so the bar is set pretty high for Birmingham 2022, but I’m confident that children across the country can create something spectacular that will become an icon for the Games and inspire future generations.”
To find more information about the Birmingham 2022 Commonwealth Games mascot competition, including the entry form, teaching resources and the full terms and conditions, you can visit birmingham2022.com/mascot.