West End hit 'Motown The Musical' will be the first ever show at The Alexandra, Birmingham, following the venue’s £650K revamp.
The hit production, which is starting its first ever UK and Ireland Tour at the Station Street venue, will be the opening show after the extensive refurbishment which will see a brand new façade with digital signage.
This follows a complete facelift of the theatre’s historic Grand Circle, with all seats and carpets replaced. Improvements to the bar in the Old Foyer also started last week with the aim of improving both decoration and speed of service for customers. A revamp of all dressing rooms back of house to improve the experience of visiting productions is currently in progress, and even work maintaining the venues historic chandelier is also scheduled.
With music and lyrics from the Motown catalogue, Charles Randolph-Wright’s production features a live orchestra playing 50 Motown tracks including Ain’t No Mountain High Enough, Dancing In The Street and My Girl and tells the story behind the classic hits. Lisa Mart, Theatre Director at The Alexandra, said:
“It has been an incredibly busy summer for us with a great deal of work taking place – we are so grateful to all of our customers and neighbours for their patience while we undergo this fantastic refurbishment. We are so honoured to be able to relaunch the venue with a production as spectacular as Motown The Musical in October!
"We know the show will be embraced by Birmingham audiences who have always held a special place in their hearts for music of this genre. We can’t wait to spend the month dancing alongside the superbly talented cast!”
The Alexandra was built in 1901 and was originally sited on Station Street, where the venue’s Stage Door and Access entrance are now located. A bridge extension was built in 1968 linking this to the now frontage on Suffolk Street Queensway.
Today the theatre is owned and managed by Ambassador Theatre Group (ATG) who are the largest theatre operator in the world combining international stature with core local venues. Producer of Motown the Musical, Adam Spiegel, said:
“Motown the Musical is proud to be the first show to play at The Alexandra and we are thrilled to be opening our tour in Birmingham. On behalf of everyone at the show, I can guarantee that audiences will be dancing in the aisles of Birmingham’s newest refurbished theatre”.
Motown The Musical runs from Thursday 11th October until Saturday 3rd November 2018. For tickets, or more information, check atgtickets.com/birmingham