Charter Brands, the spirits specialist best known for creating Langley’s No. 8 Gin, has chosen Birmingham’s Great Western Arcade as the home of its new bar, to open later this year.

Distilled at the brands Oldbury base for almost 100 years, this world renowned gin is a true black country export on a world wide scale which ranks alongside some of the biggest names in the industry.

Due to open early next year, 'The Charter Rooms' will sit at the heart of Birmingham's Great Western Arcade. It's new premises are just metres away from city centre developments including 'The Alchemist' and 'Gusto' - part of the redeveloped Grand Hotel on Colmore Row. It will offer a selection of spirits, wines, beers - and premium gins of course - in over 1,700 square feet of space, including the ground floor bar area and an upstairs events space. Mark Dawkins, Director at Charter Brands, said:

“We have worked hard to build the Langley’s brand over the past few years and we’ve seen the city of Birmingham take real pride and ownership in it, so it makes absolute sense that our first permanent bar be situated in the heart of the city.

“The buzz around gin shows no sign of abating and consumers’ thirst to learn more about the history of the product, coupled with the growth of experiential events, makes this the right time for us to do this.”

Refurbishment works has begun on the venture, which will also offer consumers a gin school where lovers of the spirit can learn more about its history and the process behind it's creation. For more details, you can follow The Charter Rooms on Twitter - @TheCharterRooms